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The group who have recently smashed to the No. 1 spot with their "I'm Into Something Good", Herman's Hermits, are likely to become huge hit parade stars in the United States. Whilst I'm writing this, in front of me sit 1,000 letters from fans in America who haven't even heard Herman's record but want to know whether he'll be coming over there. Well, girls, if his record does as well over there as it has over here it certainly won't be long before Herman and his Hermits will be touching down in New York and I predict knocking the fans even bigger than The Animals or Searchers have. Things are swinging in the States, and although the English influence on their charts appears to be dying somewhat, the English groups are still heading as fast as possible for the country where they can make almost twice as much in one day as they do in one week in Great Britain. But back to Herman's Hermits. They are now waiting to see whether their hit was just a one-shot gimmick or whether they can last in the fast moving, stardust world of show business which can kill pop stars almost as fast as it makes them. Herman is one who could make the charts again, not because of the song but simply |
because he personally, (I'm afraid I can't include the rest of the group) has such a different and alive face. Herman can definitely start a new trend in faces, anyway. New faces are always interesting. What we need are more alive and interesting faces. Faces that look different but good on every photograph. Like Elvis or Cliff. After looking at two of the Elvis photographs I've seen you'd swear it was two different guys. But seriously that's what this country needs now. The charts have grown weary of The Gerry's, The Searchers, The Mojos, The Dave Clark Five and the other groups that came in at the beginning of the big beat boom. Now new faces are appearing, like The Kinks, The Animals, The Zombies and, of course, Herman's Hermits. Some of these obviously aren't going to make the grade for more than two records. But Herman's Hermits I give the lead to, closely followed by The Kinks. They have something there which can only be described as "current teenage appeal" and I think Herman is going to prove that he definitely has the looks, the talent and with luck, the right kind of numbers to continue hitting the charts well into 1965. Herman's group certainly aren't going to be Hermits where the charts are concerned. |